Alison “Ally” Bourke, Founder of The Launch Project, is part of Channel Guru’s Trusted Network. With over 15 years in the IT channel — including a decade as Marketing and General Manager inside a high-growth MSP — Alison knows firsthand what it takes to build marketing that actually drives results. Today, she works with MSPs of all sizes to sharpen their positioning, strengthen their brand, and launch growth strategies that perform .

If you’d like to see if Alison can support your business, start with a discovery call with Brad.

Offers Available Through Alison

1. Virtual MSP Marketing Strategy & Roadmap Day 

• A full-day virtual engagement tailored for MSPs who want clarity on their marketing direction.

• Reviews positioning, brand, audience, competitive differentiation, and growth goals.

• Delivers a detailed strategy roadmap and prioritised next steps across brand, content, and promotion.

2. Marketing Power Hour 

• A focused 1-hour consult with Alison acting as your on-demand vCMO.

• Designed to get you unstuck on immediate challenges like positioning, campaigns, content, or website performance.

• Walk away with clear direction, practical advice, and actionable next steps.

Templates & Free Resources

• MSP Webinar Kit – 30 topic ideas + 6-week plan to run webinars that attract decision-makers .

• MSP Client Case Study Playbook – step-by-step guide to turning client wins into powerful sales tools .

👉 Next Step:
To explore whether Alison’s expertise is right for your business, start with a discovery call with Brad.